Improve your sales results with our sales success consultancy service.
Selling in a B2B environment can be challenging, particularly when selling high value products and services. Companies in this space tends to sell three types of products:
- Established products which are bought cyclically like insurance or IT. These markets are busy and crowded with competition, making differentiation hard.
- New products or products that are bought on an irregular pattern like new technologies, marketing or coaching. The key issue for these companies is to get in front of decision makers enough times to put their message across effectively.
- Companies who sell through third party distribution channels like manufacturers. These companies need to find a way to build strong relationships with their distribution channels to ensure their products are seen by consumers.
Whichever, category you fall into, you will need to ensure that your new business sales activity cover three elements: creating interest, nurturing it appropriately and converting it into sales.
Selling is a process of building and developing a relationship that can take some time to firm up and yield results. To be effective the nurturing process need to be more specific and based on greater understanding of the prospects. Many companies fail to grasp this notion and let go of the process too soon thus missing out on sales.
At YBDT we approach things differently because we understand that new leads are often very initial and require a structured nurturing process to yield a sale. Working with numerous clients over the years we learnt that real value lies in improving sales conversion. Utilizing our extensive experience of lead generation and sales we have put together a number of services aimed at improving your sales success.
Tired of generic sales training?
Our sales enablement support is tailored around your needs, here is how we do it:
1. Gap analysis
Our first step is aimed at identifying your specific sales needs. To do this, we use our unique gap analysis system to identify bottle necks and other blocks in your sales process.
Click here to fill in our sales readiness questionnaire to make a start
2. Tailored sales process
As you know, having a sales process that works and replicated by the whole team is at the heart of a successful sales operation. This stage is aimed at creating a winning sales process that is based on your operation and becomes the blue print to your sales success.
3. Tailored sales training
Once we are clear on the gaps and have the blueprint for your sales success we can support you further by delivering further training and mentoring designed to support your team as they adopt the new process.
Our Sales Success Services Include...
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