Keeping going is often the key

In our recent blogs we have been talking about creating a growth mindset and planning for your business growth. Building your plans will nurture the growth mindset, and that in turn will help develop the other tool needed for success in the marketplace, resilience. Every business owner will have challenges thrown at them, from the […]

Mindset affects everything including business growth

We all know that the human brain can do amazing things some great and some not so great. When looking up the difference between human and animal brains I found the following statement: ‘The main difference between humans’ brains and animals’ brains is that humans’ brain have a remarkable cognitive capacity, which is a crowning achievement […]

Feeling overworked? How about some lead generation?

John Lennon famously referred to life as what happens while you are busy making other plans. This quote is particularly apt now when many businesses find themselves working to capacity and beyond. According to many articles and news items, the unprecedented demand created by the pandemic has meant that many are trying to deliver 12 […]

Change for Success

Over the summer we have been talking in our blogs about reorienting your sales and marketing effort to suit the changed business landscape of 2021. Thinking strategically, and planning for future achievements is a critical path to success. Identifying and exploiting new opportunities requires quick, decisive actions. Your Business Development Team have worked with Sentinel […]

Selling creatively creates success

Last month we discussed two companies which successfully utilised our established experience in business development support in the manufacturing and engineering sectors. As we pointed out, these are industries that have not previously needed to rely on active sales and marketing strategies as they could expect to see sufficient repeat business from regular customers. There […]