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Many people will be looking at this title and say that developing new business is always a must. Still, many companies don’t necessarily consider this an emergency, especially well-established ones. This is an important area to consider as a matter of course but I felt that there is more of a calling for it currently […]
We recently asked a carpenter to make us some shelves for our kitchen. In the process of discussing our requirements, we went from having a few shelves for our cook books to having a floor to ceiling unit in the corner of our kitchen. That took some careful measurements and calculations then off he went […]
Our fixation with not being a ‘one trick pony’ in business, is apparent in the examples below: Famous last words: Some of you may remember Stuart Baggs, ‘The Brand’, who famously told Lord Sugar during the Apprentice show in 2015: ‘I’m not a one-trick pony, I’m not a 10-tricks pony. I’ve got a whole field of ponies, […]
If you want some good advice, listen to the American tennis player Arthur Ashe, who said, ‘Start where you are, use what you have, do what you can’. When it comes to developing new business, this is sound advice, particularly when so many people are looking for a magic bullet that will get them off […]
Zig Ziglar once said that, ‘if you aim at nothing you will hit it every time’. I chose this quote because it always makes me smile and it is also very apt in January. Whether you own a business or are in charge of business development and sales, January is the time for planning. Unfortunately, […]
It hit me a few days ago, as I was eyeing some iPad Pros at a well-known shop: we should all buy our business a Christmas present even if it’s just another excuse to buy another present. Having thought about it a bit more I realised that whilst an iPad will be lovely, the top […]
This week I was reminded of a great quote from Voltaire: ‘Common sense is not so common’. I like this quote because you can read it in two different ways, Most people lack common sense Finding agreement on the right sense is not common I choose to read it as the latter and I feel […]
You might think that this is a fairly obvious thing to do if you are in business but market research I carried out last year proved that most established companies get most of their business from existing business and referrals; in fact the average was 70% of new sales. There are many reasons why you […]
You may have heard of the Maslow Hierarchy which shows how our needs as humans develop as we become more established and comfortable. In the middle of the said hierarchy, just above food and shelter, sits security which most of us see as key to our lives. We can spend some time arguing about whether […]
I have recently found myself in need of plan B since the last quarter has not gone as well as expected. Whilst the first two quarters of 2018 were very successful for us, we found quarter three to be slow. There are many factors that may have affected this but identifying these did not change […]
