Lead generation V selling what is the difference?

“Don’t count the things you do, do the things that count.” I love this quote…too many people are rushing round being busy but achieving little. You have to work smart not just hard! This applies to your lead generation and sales processes too. Lead generation and selling work hand in hand not against each other.  […]

4 top SME marketing tools

There are several Marketing strategies available to SME’s, both online and offline, but it is important to decide which ones are best for your business. To do this you need to think carefully about who you are targeting. This in turn will determine what tools and tactics you should use. In this article we looked […]

5 top SME’s Off-line Marketing Strategies

Earlier this month, we looked at digital marketing strategies for SME’s. This blog details five additional marketing offline tools.  As before you need to consider what’s best for your business and think carefully about your target audience before deciding what may work best for you. Consider the following: who is your ideal customer?  How old […]